Results

Show the value
of marketing

Imagine if your goal, progress, activity and results were all in one place. TrueNorth makes this a reality, enabling you to focus on the things that move the needle.

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Know what works
& what to do next

Gain a clearer picture into what works and what doesn’t with every campaign you run, ensuring your marketing improves with time.

  • See all your campaign results in one place
  • Identify opportunities to spend your budget smarter
  • Compare campaign performance across all channels
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Measure what matters.

Most reporting and analytics tools come bloated with vanity metrics. TrueNorth focuses on the critical few metrics that enable you to take action on what to start, stop and accelerate to hit your goal sooner.

  • Track all metrics by campaign, channel, owner, month and custom groupings
  • Track results based on your funnel
  • Track growth against your projection
  • Pull in results from Google Analytics, Facebook Ads & more integrations
  • Track spend, results & ROI
  • Track estimated vs. actual results & spend

Coming soon

Build your playbook

Playbooks keep your team and stakeholders on the same page with a fluff-free collection of insights on what works, and what doesn’t.

  • A single source of truth of what works
  • Avoid repeating mistakes and wasting budget
  • Bring new team members up to speed faster
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Results is part of the Marketing OS

Results is part of TrueNorth’s Marketing OS, which helps you focus, align, and track marketing in one place – with everything and everyone working towards your goal.

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Growth

Guide your team in the right direction

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Experiments

Collect & prioritize ideas to scale effectively

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Timeline

Plan, test & measure in one place to move fast